Baseball Sponsorship - Sponsor MLB Athletes (page 39)

Baseball reaches one of the most brand-loyal, family-friendly fanbases in American sports, across a long season that runs from spring into fall. The category runs from MLB veterans and All-Stars to minor leaguers, college and travel-ball standouts, and baseball content creators, a roster built on the deep regional loyalty that makes the sport a fit for local and national campaigns alike. Browse 1,400+ baseball athletes open to brand partnerships on OpenSponsorship.

Top MLB/Baseball athletes ranked by followers
NameFollowersEngagement
Jett Williams profile photoJett Williams
12.8K2.7K
Kolten Smith profile photoKolten Smith
12.6K21.2K
Neil Walker profile photoNeil Walker
12.2K349
Naulivou Lauaki Jr profile photoNaulivou Lauaki Jr
12.2K2.3K
Chris Rodriguez profile photoChris Rodriguez
12.1K815
Cody Poteet profile photoCody Poteet
12.0K1.4K
Payton Henry profile photoPayton Henry
12.0K610
Packy Naughton profile photoPacky Naughton
12.0K1.8K
Sebastian Wilson profile photoSebastian Wilson
11.8K1.5K
Ian Lewis profile photoIan Lewis
11.8K562
Juan Pierre profile photoJuan Pierre
11.7K647
Ryan Lavarnway profile photoRyan Lavarnway
11.5K1.2K

Why sponsor MLB/Baseball athletes on OpenSponsorship

From discovery to signed deliverables, brands use OpenSponsorship to run measurable creator campaigns with less overhead. Here is how this category stacks up — plus platform-wide benchmarks from 2,500+ brand users and 25,000+ creator profiles.

  • 1,384 athletes

    Browse and filter mlb/baseball athletes on OpenSponsorship — audience, location, platform, and more.

  • Typical social post range

    $730–$3,600 among creators in this list (from listed pricing).

  • Average audience size

    About 60K followers on average across this list — use filters to go bigger or smaller.

  • Strongest platform

    Instagram leads this category.

  • Top markets

    United States, Canada, Dominican Republic.

  • 7x average ROI

    Brands use OpenSponsorship for discovery, proposals, and contracts — 8,000+ deals across 40+ countries.

Connect with more MLB/Baseball athletes on OpenSponsorship

Sign up to message MLB/Baseball athlete

Frequently Asked Questions

Listed pricing for baseball athletes on OpenSponsorship typically runs from about $680 to $3,400 per social post. The lower end covers minor leaguers, college players, and regional content creators, while established MLB names sit higher. Final rates depend on deliverables, usage rights, and exclusivity, and each profile shows its own pricing before you reach out.

Instagram is the dominant channel here, with TikTok and YouTube behind it. The audience is led by the United States, followed by Canada and the Dominican Republic, which reflects how international the sport's talent pool has become. Attention climbs from Opening Day through the summer and peaks again in the October postseason, so brands often plan flights around the schedule.

Sporting goods and equipment, supplements and recovery, trucks and automotive, insurance, and quick-service food brands are all active here, alongside regional businesses that want a local hero. Campaigns range from game-day and batting-practice posts to training clips, autograph signings, appearances, and product collaborations. Because the season is long, brands can keep a player active for months rather than a single event.

Use the location filters to narrow by country, state, or city. The roster is concentrated in United States markets, with Canada and the Dominican Republic next, so it suits both hometown activations and national buys. Brands and agencies in over 40 countries use the platform to run local and national campaigns.

The average following is about 60K, which keeps most of the roster in micro and mid-tier territory where engagement runs strongest. More than 900 athletes sit in the niche band and over 350 in the local band, with roughly 140 in the regional and national tiers combined. At the top, names like Jose Reyes and David Ortiz clear 2.5M followers.

Create a profile, connect your social accounts, and set your own rates instead of sending cold sponsorship letters. Brands search and filter by audience, platform, and location, so a complete profile with clear pricing and recent content is what gets you found. Once a brand messages you, negotiation, deliverables, and contracts all happen on the platform.
Baseball Sponsorship - Sponsor MLB Athletes · Page 39 ·